Responsive website, newsletter system and analytics
Chisou is a chain of high-end Japanese restaurants in central London. They approached Ugli to develop a website that reflected the prestigious nature of the company and its unshakeable commitment to great service.
We built this gorgeous website using responsive design techniques so it can be browsed from mobile devices; and we seamlessly integrated it with their online booking system. This combination has meant that potential customers can now book a table with a few taps of their mobile phone screen and has resulted in a dramatic rise in bookings.
The site is also integrated with an email marketing platform which has facilitated the rapid creation of a large subscriber database, enabling the restaurant to share relevant information, promote special offers, and retain customers for more and more repeat business. We installed advanced analytics software so that in-house marketing staff can track site visits and user behaviour in great detail, and monitor conversions of these visits into newsletter subscriptions and most importantly, table bookings.