Multi-Lingual Website & Blog
Charlotte Travel is a multi-award-winning travel agent focussed on providing tailored travel solutions to exacting consumers in a very crowded marketplace.
One of our key challenges with this project was to create an interface capable of exposing the full range of destinations, itineraries and activities offered by the company – all of it translated into three languages – while keeping it clean-looking fun to use.
The blog draws targetted SEO traffic and the rich video and photographic content converts this traffic to valuable enquriies; a branded email newsletter keeps previous customers and interested visitors abreast of special offers and new destinations.
Our iterative design process allowed us to absorb feedback from across the organisation and produce visuals which truly do justice to the photography and content of the website. The site, at over 2,500 pages in size, retains a fresh and simple appearance with intuitive navigation.